Core Concepts
AI Chat Agent
An autonomous AI system that converses with website visitors in real time.
An AI chat agent is a software program powered by large language models (LLMs) that can understand natural language, respond to visitor questions, qualify leads, and trigger actions — all without human involvement. Unlike basic chatbots that follow rigid decision trees, AI chat agents reason contextually and adapt to each conversation. Platforms like Creobot let you deploy branded AI agents on any website in minutes.